Articles and Blog

16
Mar

How to Build a High-Traffic Web Site (or Blog)

How to Build a High-Traffic Web Site (or Blog)

by Steve Pavlina (stevepavlina.com)
Since posting my 2005 traffic figures recently, I’ve received many questions about how I was able to start this web site from scratch and build its traffic to over 700,000 visitors per month (Jan 2006 projection) in about 15 months – without spending any money on marketing or promotion. Building a high-traffic web site was my intention from the very beginning, so I don’t think this result was accidental.

high traffic

My traffic-building strategy isn’t based on tricks or techniques that will go out of style. It’s mainly about providing genuine value and letting word of mouth do the rest. Sadly, this makes me something of a contrarian today, since I happen to disagree with much of what I’ve seen written about traffic-building elsewhere. I do virtually no marketing for this site at all. My visitors do it for me, not because I trick them into doing it but simply because they want to. KEEP READING TO LEARN THE TOP 10 WAYS TO BUILD HIGH TRAFFIC

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3
Mar

4 Simple Steps to a Powerful & Focused Marketing Plan

marketing planBy Mark Faust

Marketing consultants, online templates and books on how to sell purple cows, fed on chicken soup while you are swimming with sharks, overly complicate the matter of creating and executing on an effective marketing plan. These consultants make it as if great marketing comes from an inspiration finding impetus from a climb up a mountain in Tibet.

I’m not going there.

The fact is that the vast majority of you reading this are in businesses where the marketing efforts needed for success can be built with a handful of insightful questions, an ounce of logical thinking and a pound of execution. Read more

3
Mar

Political job opening: Qualified people need not apply!

politics2By Norman Conquest
Both parties, most obviously the Republicans, should be thinking about the bizarre results of our methods of choosing presidential candidates. The Republicans have eliminated several of their best-qualified candidates, and the best candidates among the Democrats would not run, leaving us with the prospect of a demagogue facing a crook.
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3
Mar

Annual performance reviews…for dummies

 The Dangers, Destruction & Despair

& How to Stop the Madness

Mark Faustby Mark Faust

Who doesn’t love annual reviews?

Umm, like…everyone?!

Think for a moment as to why you conduct annual reviews. What are the objectives? How successful have they been at accomplishing those objectives? Did you even have objectives set around the process? Have you ever measured their effectiveness and if you did, would the joy and effectiveness rating of the annual performance review process get more than a C- from either the evaluated or from the evaluators? Read more

3
Mar

On point: Trump vs. Clinton, hold your nose while voting!

By Norman Conquest

hold your nosePrimary voting in Nevada recently dominated the news of the moment. Other than as a barren desert, Nevada should not exist. The Mafia built it, it survives on scarce Colorado River water to the detriment of the Southwest and California, and it seduces visitors with predatory diversion for its keep. America has two generations whose entitlement mentality knows no limit, who emulate vulgar celebrities, and among whom gross obesity and sloth are becoming a norm. Visit a Kroger store, and you find 400-pound young people cruising the cookie aisle in motorized carts. Drug abuse draws more participants than church in some sets, and uncounted legions have no purpose in life whatever. Graph school performance against school costs, classroom size, or staff salaries, and you find a strong negative correlation, while parents complain less about lack of learning than at their children being inadequately coddled. Then we look to Donald Trump and Hillary Clinton to lead us. We need to think seriously about where we are headed.

Mr. Norman Conquest provides thought provoking political insight with a seriously sarcastic twist.

1
Mar

Secrets to Winning in Turbulent Times

By Mark Faustturbulent times
How do you feel about “your” economy right now? Regardless of whether or not you see it as up or down, is your effort to innovate consistent, or does it undulate with your industry’s economic tide?

In the agricultural world we have been seeing a descent into what has long been expected, a downturn of the ag economy after a long and gilded age. I have had the privilege to speak to some of the most innovative growers in the nation. Their attitude about the opportunity in this downturn is telling, and it reminds me of a Harvard Business School report that spoke of how the best-run companies grow and benefit from economic downturns…the question is how do they do it and what tactics could you model to grow and benefit from inevitable cyclical downturns?

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