“We must create unique opportunities to visit Owensboro. This is an inventive way to attract a whole new customer base to visit our city. I worked with this organization at my previous CVB in Greater Cincinnati and found geocaching to be a great resource for boosting leisure travel,” said Mark Calitri, Visit Owensboro President & CEO.
“The City is excited to partner with the CVB on this unique new opportunity to bring visitors to Owensboro to showcase our Riverfront. In light of the restrictions currently in place, this is an innovative way to bring visitors to our community without having a major crowd all gathering at one time. Bringing families to our riverfront is why the park was built and geocaching is another avenue to bring new visitors,” said Tim Ross, Director of Public Events, City of Owensboro.
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