Visit Owensboro spearheads community-wide destination development
“Owensboro Kentucky is a community on rise”, says Mark Calitri, President & CEO of Visit Owensboro. “Our brand message is bourbon, bluegrass, and barbeque and those elements are deeply rooted in the Owensboro culture.”
Calitri hopes to discuss the proposed attraction with representatives of the Gateway Planning Group who led the charge in 2008 on the downtown placemaking master plan. The president of the planning group will be in Owensboro this week, speaking at the August Rooster Booster breakfast.
“We are looking to open up a conversation with how a tourist attraction like this would align with their thoughts on the downtown plan,” Calitri said.
Overall, Calitri said the Ferris wheel is a positive move for the community.
“We have to be able to take advantage of these opportunities,” he said. “We don’t want to be a community that just says, ‘no,’ because that’s the easiest thing to do.”
Visit Owensboro is the official destination marketing organization for Owensboro and Daviess County Kentucky. www.visitowensboro.com Mark Calitri serves as President/CEO.