Mark Calitri reports tourism: Owensboro Museum of Fine Art is taking its public art initiatives into the digital age
This post was originally written in 2025, when Owensboro was building early momentum in tourism, events, and community partnerships.
Looking back now, many of these foundations helped lead to the national growth, record bookings, and expanded visibility we’re seeing today.
I’m keeping this post live because it shows how consistency, leadership, and long-term planning create real results.
— Mark Calitri
The Owensboro Museum of Fine Art is taking its public art initiatives into the digital age with the launch of a GPS-guided public sculpture tour available through the Otocast app.
Developed in partnership with Otocast, a New York-based company specializing in public art tour platforms, the app enables users to explore 22 sculpture installations throughout the city and county. The app is free to download on Apple and Android devices and will eventually include the ability to expand with more artworks and sponsored sites, offering local businesses opportunities for promotion.
Mark Calitri, president of Visit Owensboro, praised the initiative and its potential impact.
“This activation not only gives our local community more to experience — it also adds real value for visitors looking to enhance their trip,” Calitri said. “Big shoutout to Jason Hayden and the team at the Owensboro Museum of Fine Art for making big strides, pushing forward, and putting in serious hustle. Their effort is making a real impact.”